Syllabus

                                   AR 114 Graphic Design I
                                    Albertus Magnus College
                                     Jerry Nevins, Professor

                      Phone: 773-8546, office, 203 Aquinas Hall
                                      Spring Semester, 2014
                                                Contact

Preferred method of contact is email. I will respond the same day.

Mod 3, 2014 Class Blog

Mod 2, 2013 Class Blog

Mod 4, 2012 Blog, ADP

Graphic Design I Blog, ADP
Mod I, 2010


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Introduction:

Graphic Design I is intended to be a fist course in computer aided page design. The skillful combining of images and text become the core of this course. It is a working studio class and through demonstrations and hands on work you will learn to solve visual problems using Adobe Photoshop CS2 - CS6. This "hands on" experience is the key to success in this class. In the end, you will work on traditional design problems leading to a portfolio of 10 pieces illustrating concepts learned.

From postage stamps to giant billboards, graphic design permeates our environment. Understanding how to apply basic design concepts to the presentation of informative or persuasive material is crucial to communicating with an audience. Typography, image, space, color, and form will be integrated as the term progresses. The main emphasis of the course will be on you and your work. . By actually working, taking risks, experimenting, making mistakes and creating with the computer, much is to be learned.

Student Learning Outcomes:

Technical:

Intro to Photoshop CSx
Editing photographs for use in your projects
Fonts and Typefaces
Finding image resources on the web
Layers, scale
Page layout and design
Creating images for print and for web pages: managing file size.

Aesthetic: To create works that consciously use the following two dimensional design principles:

Form.
Repetition
Structure
Similarity
Gradation
Radiation
Anomaly
Contrast
Concentration
Texture
Space

Week 1 Join the class blog, post a brief autobiography and a picture of yourself if possible. Download and install Photoshop. Watch several of the videos:

30 Day Free Trial of Photoshop CC (main program)

30 Day Free Trial of Adobe Photoshop Elements 12

Link to download free copy of Photoshop CS2. Free registration to create Adobe ID needed first. New Macs will have trouble with this...

Photoshop CS2 for Macs from .39 cents on Amazon

Free Video Tutorials on using Photoshop from Adobe. 42 short videos in all...

Master List of Graphic Designers to write about each week... (and Typographers) There are 68 and each has an article in Wikipedia to begin your research.

Photoshop is installed on and available on all public computers on the Albertus Campus. This includes the Library, Room 315 Aquinas Hall, Rm 140 in the New Academic Bldg., the common ground coffee room, etc. If you are having any trouble with your computer, and this might include viruses, breakdown, slow or old computers, etc., you should plan on using the available computers on campus.

Tech Help: Please contact Albertus ITS for issues related to installing software on your machine, viruses, etc.

Design 4 variations of 2 letterforms in a square....

Warm up Exercise video:
Design a series of square letterform designs

Part I

Part II

Important! Resolution should be no less than 2000 x 2000 ppi.


Assignments:

4 major projects to be executed on paper.(day class).. Online class will post work to class blog. Your final portfolio will include the final, printed examples of that work as well as electronic variations and trials leading up to your finished, final solutions. For my online classes, your work will be posted online and there is no print requirement.

Week 2

Begin work on the stammp project, decide on your project,gather your images.

Video: How to gather and save your images for the stamp project

Project 1
Design U.S. Postage Stamp. Finished color output to be 7" X 9"

Guidelines for designing a U.S postal stamp

Every new stamp issued from 1997 to present

How to Find and Save Images For Your Stamp Project Video

Link to download scallop template for your project Be sure to click on the image to get the full size version. Rt click on it then either "save as" or "copy"

Videos:

Adding Type to Stamp Project Part I

Adding Type to Stamp Project Part II

Finish Up Stamp Project Part III

Week 3

Wrap up the stamp project.... get it into its finished 4 block form.

Week 4

Begin by taking one of the posters found in the following links and "copy it" as closely as you can. This is to serve as a warm up exercise.

Video: Pick a Swiss Poster and copy it in Photoshop

Week 5

Choose your poster project and begin work on it....

Project 2
Design poster for an art or cultural event. Size: 13" X 19"

The Swiss Poster Collection at Canegie Mellon University

Armin Hoffman Poster Designs

Poster Designs using the letter "B"

The International Poster Biennale in Warsaw

September 11, 2001 poster project

Rene Warner's mega link list

Palestine Poster Project

Master List of Movie Poster Designers

30 Inspiring Poster Designs

Week 5

Finish up your poster project and begin the CD project.


Project 3
CD design

Video: How to Lay Out the Cover

In this project you will design all of the elements that go into a CD jewel case. This includes the front cover, inside the front cover, the back cover (tray card) with the two spines and inside the back cover, under the CD.

Video: How to Lay Out the Cover Part 2

Front Cover Specifications.. Make the width 2X 4.75 or 9.5 to include the inside of the front cover

Link to rear tray card specifications. Rear cover with spines

Start by finding a CD jewel case to measure. Set up your photoshop document as follows: Front cover and inside front cover is 1 document and will be designed together on one canvas. The inside portion is to the right and the front of the case is on the left.

The cover should include the title of the album and the name of the artist. The coice of artwork is up to you.

Inside the front cover should include a playlist of all of the tracks on the disk

The back cover should have the playlist again as well as a logo of the record label, a bar code, copyright information or legal boilerplate from the record company in small type.

Adobe tutorial for Jewel case project Although the tutorial is for using InDesign, the project is just as easy to complete in Photoshop.

Some design ideas

Eisner Museum History of Album Design, Intersting flash presentations

Wikipedia article

Museum of Bad Album Covers

Visual Encyclopedia of Symbols

Week 6

Continue to work on CD

Week 7

Begin Book cover project.

Project 4
Design book cover including front, back, spine and end flaps

Week 8

Finish up Book project, Tie up loose ends

Academic Expectations:

Attend all classes, care about your work, make progress in the medium, help and cooperate with your classmates, take risks, make mistakes. Your grade will be based on your willingness to achieve the above as well as a portfolio of the 4 major projects as well as any smaller warm up exercises due at the end of the semester. The online class also will post 8 reviews of the work and influence of graphic designers chosen from the list "Master List of Graphic Designers to write about each week... "A maximum of 3 absences is allowed, with or without a valid excuse. After that your grade will drop.

Tradition of Honor: As a member of the Albertus Magnus College Community, each student taking this course agrees to uphold the principles of honor set forth by this community, to defend these principles against abuse or misuse and to abide by the regulations of the College. To this end, every student must write and sign the following statement at the end of each examination: "I declare the Honor Pledge." In digital classes, students will represent all work as their own and not copied from the internet.

Special Needs and Accommodations: Please advise the instructor of any special problems or needs at the beginning of the semester or mod. Those students seeking accommodation based on disabilities should provide a Faculty Contact Sheet obtained through the Academic Development Center in Aquinas Hall, (203) 773-8590.



Required Reading:
Numerous Photoshop tutorials online at http://www.adobe.com

Excellent Photoshop Videos: http://lynda.com

Virtual Training Co. Photoshop CS2 Essential Training with Michael Ninness... Free

Any mass market bookstore will have numerous Photoshop titles for sale in the computer section. Although not required you may want to pick up a book that fits your budget and learning style to have as a reference.

Suggested Reading:

The Non-Designer's Design Book, Second Edition - Robin Williams (Author); Paperback

Layout Index: Brochure, Web Design, Poster, Flyer, Advertising, Page Layout, Newsletter, Stationery Index - Jim Krause; Paperback

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Randy Weston & African Rhythmus Duo
Swiss Poster Design at Canegie Mellon University Library
Pittsburg, Pa.

Jazz in Willisau,
Willisau Grafik-Studio
Niklaus Troxler, Willisau Niklaus Troxler Bösch AG, Stans 1991