
Art education in the USA
1960, exhibition poster
Armin Hoffman
Syllabus
AR
214 Graphic Design II
Albertus
Magnus College
Jerry
Nevins, Professor
773-8546,
office
Office:
203 Aquinas Hall
Spring
Semester, 2008
Contact
____________________________________________________
Introduction:
Graphic Design II is a continualtion of Graphic Design I and more fully explores
the interaction of text and image. You will become more independent in your
use of fundamental components of graphic communication. You will create independent
and creative solutions to a series of design problems. Your knowledge of and
exposure to contemporary design issues and graphic design history will be
an important component of this course. You will be expected to expand your
proficiency in all aspects of the design process, including creative brainstorming,
conceptualizing, critical thinking, collaboration, and presentation. Your
ability to take an idea to print stage using Photoshop is assumed. You will
learn some Illustrator CS2 to create original illustrations for use in your
layouts. You will create multi-page projects using InDesign CS2.
The main focus of this semester will be page layout and design. How are graphic designers using typography and images to design compelling magazine layouts?
Technical Topics to be covered include:
Advanced Topics in Photoshop
Introduction to Illustrator CS2
Introduction to InDesign CS2
Introduction to Adobe Acrobat Professional
Assignments will include 4 major projects to be executed on paper. Your final portfolio will include the final, printed examples of that work as well as electronic variations and trials leading up to your finished, final solutions.
Project 1
Design One page magazine layout incorporating Image, headline and text.
Comprehensive links to get started
Twelve Design Mistakes to Avoid
Using Photoshop, create one page that could be used in a high end magazine such as Dwell, Real Simple or Rolling Stone. Use Lorem Ipsum text and match as closely as possible the typographic conventions each magazine uses.
Project 2
Design Two page magazine layout as above.
6 questions to ask before you begin designing print publications
More links: Software tutorials, schools, magazines, employment, etc.
Sketch out some layout ideas in Photoshop using text, images and headline typography. Create 3 different "comps".
Project 3
Layout 12 page booklet incorporating images and text with an empasis on grid
design, consistency and choherence. Use InDesign to create template for and
realize project. Demonstrate advanced understanding of leading, kerning design,
etc.
Adobe InDesign Video Tutorials
Adobe InDesign Tutorial This Basic Tutorial covers Set-Up of a New Document.
Project 4
Design Personal letterhead, envelope and business card
New Ideas in Business Card Design
Inventive Designs by Daniel Will-Harris
Web Design Resources... comprehensive
Academic Expectations: Attend all classes, care about your work, make progress in the medium, help and cooperate with your classmates, take risks, make mistakes. Your grade will be based on your willingness to achieve the above as well as a portfolio of 15 pieces due at the end of the session. A maximum of 3 absences is allowed, with or without a valid excuse. After that your grade will drop.
Required Reading:
Numerous Photoshop tutorials online at http://www.adobe.com
Master list of projects/ideas at Ideabook.com
Suggested Reading:
Before and after Page Design: Design Principles Made Visible, John McWade, Peachpit Press, 2003
The Non-Designer's Design Book, Second Edition - Robin Williams (Author); Paperback
Layout Index: Brochure, Web Design, Poster, Flyer, Advertising, Page Layout, Newsletter, Stationery Index - Jim Krause; Paperback
Tradition of Honor: As a member of the Albertus Magnus College
Community, each student taking this course agrees to uphold the principles
of honor set forth by this community, to defend these principles against abuse
or misuse and to abide by the regulations of the College. To this end, every
student must write and sign the following statement at the end of each examination:
"I declare the Honor Pledge."
Special Needs and Accommodations: Please advise the instructor
of any special problems or needs at the beginning of the semester or mod.
Those students seeking accommodation based on disabilities should provide
a Faculty Contact Sheet obtained through the Academic Development Center in
Aquinas Hall, (203) 773-8590.